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Introduction
I Believe Global Women’s Empowerment Organisation, in partnership with ImpactHER, seeks to implement a transformative project aimed at empowering African female entrepreneurs. This initiative focuses on bridging the gender business financing gap and enhancing digital skills among women entrepreneurs to realize their full economic potential.
Objectives:
- Engage with African female business owners to identify and address their challenges.
- Train these entrepreneurs in digital skills necessary for building scalable, best-in-class businesses.
- Position female-owned businesses to become leaders in their markets.
Methodology:
The training will happen virtually on our platforms, so it is expected that all participants will stream the training with their devices (phones, laptops, tablets. etc.). The training will be scheduled for different days of the month.
The training requires NO COSTfor African female entrepreneurs, covering areas such as:
- Staying productive online.
- Building and selling their brand online.
- Creating a digital marketing plan.
- Utilizing marketing tools and social media for business growth.
- Setting up on Google My Business.
- Using data and insights for business growth.
- Implementing Google Workspace across their business
Target Audience:
- African female entrepreneurs.
- Women in the informal sector.
- Aspiring female entrepreneurs.
- Community and grassroots organizations.
- Policy makers and government agencies.
- Investors and financial institutions.
- Tech and business development organizations.
- Educational institutions.
Proposed Date and Venue:
- Date: August 10th -September 5th, 2024
- Venue: online via zoom
Benefits to Participants:
- Develop innovative products and services.
- Optimize business processes to reduce costs.
- Execute growth and sustainability strategies.
- Increase profitability through larger market shares.
- Use targeted advertising to build a community.
- A Diploma Certificate in digital skills
Post Training Benefits
- Follow-up Trainings: Monthly follow-up trainings for participants on essential entrepreneurial topics.
- Post Training Business Support: Business advisory and exposure to several opportunities to enable participants to scale their businesses.